3 Ways Marketers Can Use NFTs in Their Campaigns
NFTs, or non-fungible tokens, are having a moment. You might have seen them mentioned in passing in some of your favorite crypto podcasts or blogs. But what are they, and why should marketers care? In short, NFTs are digital assets that can be used to represent unique items. They're similar to cryptocurrencies like Bitcoin and Ethereum, but with one key difference: each NFT is specific and unique. That means they can be used to create digital collectibles, certificates of authenticity, and more. In this blog post, we'll explore three ways marketers can use NFTs in their marketing campaigns.